Bing SEO In 2021: A Simple Yet Practical Guide for Beginners

Bing SEO in 2021: A Simple Yet Practical Guide for Beginners

Whenever we talk about search engines, we often refer to Google. In fact, Google became a synonym for the word “search”.

Although Google has a lion’s share (over 88%) when it comes to the market share of search engines worldwide. 

Guess what? Google is NOT the only search engine as there are other search engines as well such as Bing, Baidu, DuckDuckGo, and more.

If you think Google is often filled with millions of search results in almost every industry and looking for an alternative search engine to improve your site’s traffic and sales, Bing is for you.

Bing (also referred to as “Microsoft Bing”) is a search engine owned and operated by Microsoft. Similar to Google, Bing also offers a wide range of search services including web, video, image, and map search products.

Here’s how the interface of Bing looks like;

As you can see above, Microsoft Bing’s interface is pretty straightforward and simple where you can search for anything in several languages or you can also perform specific image or video searches.

According to Statista, Bing accounted for 6.18% of the global search market. In 2009, Yahoo! made a deal with Microsoft and has been fully powered by Bing ever since.

So if you’re looking for a beginner’s guide to Bing SEO in 2021 to rank your website in Bing search results, you’re in the right place. Let’s get started without much ado.

Bing SEO Optimization: An Easy Guide for Total Beginners

bing seo

What is Bing SEO? 

Bing SEO is the process of optimizing your website to improve its organic rankings in Bing search results.

Whether you know it or not, Bing is the world’s second-largest search engine with over 6% search market share.

Bing is small in comparison to a search engine giant like Google but it holds a great market share in many countries particularly in the US.

So if you’re someone who’s targeting countries like the US to get better organic visibility for your website, you should NOT ignore Microsoft Bing. 

What Are the Benefits of Using Bing for Bloggers?

As a blogger, what are the benefits of Bing? Why should you even care about Bing in

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This article was written by Anil Agarwal and originally published on BloggersPassion: Learn Blogging & SEO from Anil Agarwal.

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