In early 2020, Mailgun discontinued its forever free plan, which may have you on the hunt for some cheaper and/or more functional Mailgun alternatives.
Mailgun is one of the most popular transactional email tools available. However, this doesn’t mean it’s the only choice you have. There is a range of alternatives offering similar features, but with a much lower price tag.
Narrowing down the best alternatives can be a challenge. The right email marketing software can make your life easier, but the wrong one can create a new range of problems. Fortunately, we’ve got the answer!
In this article, we’ll discuss whether Mailgun is worth the cost by looking at the features offered and the price tag. We’ll then detail four of the best cheaper alternatives you can consider using.
Three of the alternatives offer forever free plans, as well.
Quick summary: Best Mailgun alternatives
If you’re in a hurry, here are the four tools that we’ll look at. Keep reading for more detail…
Is using Mailgun worth the expense?
In short, transactional emails are different from other marketing emails. These are automated one-to-one emails triggered by set events. The recipient will also be expecting them to arrive in their inbox. There are different types of transactional emails including receipts, password resets, invoices, and trial expiration notifications.
Email sending services – such as Mailgun – are generally used to send these types of emails. Even so, Mailgun offers a lot of features other than transactional emails including:
- Scheduled delivery
- Bounced email handling.
- Intelligent routing and forwarding
- Complaint handling
- Detailed event and email tracking
While these features are ideal for most users, the price tag is not. Mailgun no longer offers a free plan, and the cheapest option is on a pay-as-you-go (PAYG) basis, with 5,000 free emails per month for the first three months and then PAYG after that.
The other features are not included, and to get them all, the cheapest plan is $35 per month with 50,000 emails.
The lack of a forever free plan is one of the reasons why many Mailgun users are looking for cheaper alternatives. If you’re in this situation, there are many other software providers you could consider. Some of these providers have forever free plans while others have entry-level plans with a cheaper comparative price tag.
Four cheaper Mailgun alternatives for transactional emails
Looking for cheaper Mailgun alternatives can be overwhelming. To make your choice easier, we’ve narrowed down four top options. These alternatives offer arguably similar features with better pricing.