Ecwid vs WooCommerce: Which eCommerce Platform Wins in ?

Ecwid vs WooCommerce: Which eCommerce Platform Wins in 2021?

Trying to choose between Ecwid vs WooCommerce to make an eCommerce store on WordPress?

Starting an online store on WordPress often comes with recommendations to install WooCommerce. However, Ecwid is one of the alternative WordPress eCommerce plugins that not only rivals WooCommerce, but it provides unique features you can’t find in WooCommerce.

To help you pick the right solution for your store, we’re going to compare Ecwid vs WooCommerce in six different areas:

  1. Basic approach
  2. Pricing
  3. Features
  4. Interface and ease of use
  5. Support
  6. Integrations

Ecwid vs WooCommerce: What’s unique about each one?

To begin our discussion, it makes sense to explain the immediate differences between Ecwid and WooCommerce. What’s the selling point for each one without looking too deep into the features?


Ecwid provides a free eCommerce platform to sell anywhere, from your WordPress site to Facebook, and Amazon to a POS. It works best for growing businesses that want to sell on multiple channels, like Facebook and Amazon, in addition to their WordPress site. Ecwid supports all sorts of site builders, not just WordPress.


WooCommerce is a free eCommerce plugin that takes any WordPress site and turns it into a functional online store. It makes the most sense for growing brands that know they’re going to sell on WordPress, or for those who already have a WordPress site but want to add an online store. WooCommerce only works on WordPress.

Ecwid vs WooCommerce: Pricing

What’s the cost of Ecwid and WooCommerce?

Ecwid pricing

Ecwid offers a free plan instead of a free trial. You can also upgrade for more.

Here are the plans to consider:

  • Free – $0 forever, and access to a basic online store to place on WordPress or any other site builder. You also gain access to social advertising, gift cards, and more. This plan supports 10 products.
  • Venture – $15 per month for professional features and the ability to make a store on places like Instagram and Facebook. Other additional features include a mobile point of sale, mobile apps, discount coupons, and inventory tracking. This plan supports 100 products.
  • Business – $35 per month to sell on Amazon and eBay, along with features like automated email marketing, abandoned cart emails, and product filters. This plan supports 2,500 products.
  • Unlimited – $99 per month to add other tools like your own branded app, priority support, and more. This plan supports an unlimited number of products.

You can cut long-term costs by paying for an annual plan.

Other costs to consider

  • Potential hosting.
  • Domain name.
  • Website theme.
  • Apps.
  • Credit card fees.

WooCommerce pricing

WooCommerce is free to download.



This article was written by Joe Warnimont and originally published on ThemeIsle Blog.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

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