With industry advertising revenue forecasted to exceed $1B by 2021 and an estimated 62 million people listening to a podcast every week, the right time to start your WordPress podcast is now.
Combining WordPress’ customizable features with a solid podcast hosting plugin is the secret weapon pro podcasters use to save time and expand their brand.
With “searching the internet” as the preferred way for listeners to discover new podcasts, it’s nearly impossible to be included in those search results without a website.
In today’s blog post, we have plugin recommendations, set up tutorials, and more to get you up and running in no time with your WordPress podcast.
Ready to dig in? Let’s start!
How to Start a Podcast on WordPress
How to start a podcast can feel like a black box. New shows are launched weekly but exactly how the complex inner workings move together requires a bit of education upfront.
Luckily, podcasting isn’t as tough as one might think. In fact, there are only five steps in the way of taking a podcast from idea to reality and we have all the details right here.
Step 1: Finalize a Concept and Pick a Format
You can’t start a podcast if you have nothing to talk about, so the first step to launching a show is figuring out the topic. Consumers are interested in a variety of subjects with music, news and information, entertainment, and celebrity angles earning the majority of listeners.
However, we caution against just starting a podcast about the most popular topics if you lack personal interest in the subject. Instead, generate a list of ideas about things you’re passionate about. After all, you’ll be talking about this subject for hours.
After settling on a topic, it’s time to decide which podcast format is the best structure to convey the information to listeners. The main styles include:
- Interview format: a question and answer setup with the host bringing on a unique guest each week.
- Solo format: a host is the only voice on the show and typically shares their specific expertise or story.
- Co-hosted format: two or more hosts have a conversational discussion about a topic.
- Panel format: a host moderates a larger group of guests using conversation starters or a question and answer set up.
Will interviewing an expert, relying on witty banter between two hosts, or a solo monologue keep listeners more engaged?
Start with considering which podcast format is the best way to educate an audience on your topic.
Last, is coming up with the podcast’s name. The process of choosing a podcast title is different for every host.
Some prefer exploring creative names, including puns or a play-on-words hinting to the show’s content. For hosts with an established audience, adding their own name to the title is a common first step. For others, it’s finding the middle ground between descriptive and
This article was written by denisemeikle and originally published on Blog – Kinsta Managed WordPress Hosting.