If you’re an affiliate marketer who uses WordPress, there’s a good chance you’ve heard about Thrive Themes. In case you’re not familiar, Thrive Themes’ unique selling proposition is that they make “conversion focused’ WordPress themes and plugins.
In my Thrive Themes review, I’ll tell you more about just what that means, as well as everything that you get when you buy a Thrive Themes Membership.
In general, I’m a big fan of Thrive Themes, which is why I use it on my own personal site. If that’s not a personal endorsement, I’m not sure what is! Still, I’ll do my best to cover both the good and the bad when it comes to the Thrive Themes membership.
What Does “Conversion Focused” Actually Mean?
I’ll start with how Thrive Themes describes what it means. Then, I’ll give you my take on it as a unique selling proposition after having used Thrive Themes products for almost a year.
Here’s what they say:
Alright, that’s some nice marketing speak. But here are my own thoughts on what that actually means after using my Thrive Themes membership:
Thrive Themes’ products usually go one step further than the competition when it comes to targeting, segmentation, and optimization.
For example, other email opt-in plugins give you tons of cool email opt-in forms. Thrive Leads does that too…but also helps you segment subscribers to different lists based on certain criteria and A/B test your forms.
I’m not saying you won’t find other singular plugins that do things similarly. But Thrive Themes’ draw is that they do that for almost every product that you put out.
I personally have no idea if the actual design is any more “conversion friendly” than other solutions – but the focus on A/B testing, segmentation, and targeting is why I’m a fan of Thrive Themes’ products.
What’s Included With The Thrive Themes Membership?
While you can always buy plugins and themes individually, Thrive Themes Membership often offers a better value by putting together everything under one plan.
With the membership, you get access to every single theme and plugin that the company makes. That means:
- Thrive Architect – a powerful visual, drag and drop page builder with tons of pre-built landing page templates.
- Thrive Leads – a detailed email opt-in service with a variety of helpful features that go beyond most list building plugins.
- Thrive Optimize – run A/B tests on the designs that you create with Thrive Architect.
- Thrive Ovation – helps you collect and display testimonials on your site.
- Thrive Ultimatum – helps you create evergreen countdown
This article was written by Colin Newcomer and originally published on WPKube.