Wix vs Squarespace: Which Website Platform Should You Choose?

Wix vs Squarespace: Which Website Platform Should You Choose?
  • By Maddy Osman
  • August 23, 2020

Who wins between Wix vs Squarespace? It’s hard to say without knowing your specific use case.

Measured by the number of users, Squarespace is the closest competitor to Wix in the website builder space.

According to BuiltWith, there are currently more than three million active websites running on Wix and approximately two million being supported by Squarespace.

That’s a lot of users who turn to these two platforms for their website needs.

Many web hosting companies offer some type of website builder component as a complementary service to standard hosting packages. Website builders have grown in popularity because they allow non-technical business owners to build their own websites quickly and efficiently.

Wix and Squarespace are the most popular managed website platforms on the market and each has fairly earned its place.

If you’re conflicted regarding which one to use for your new website, that’s probably for a good reason. On the surface, the differences between Wix vs Squarespace seem negligible.

On average, Wix is rated as the more beginner-friendly alternative of the two website builder tools — offering more freedom in terms of customization and usability.

Using Wix, you can start working on your website after lunch and have it running by dusk.

Of the two, Squarespace is praised as being the more modern website building platform and many experts agree that it offers some of the most aesthetically pleasing design options on the market.

As a downside, Squarespace takes some getting used to because it’s not as straightforward and easy to use as Wix.

While both Squarespace and Wix can be great website builders for certain projects, it’s clear that they represent completely different product experiences.

Let’s take a look at the major differences between Wix vs Squarespace.

Wix vs. Squarespace: Determining Your Best Fit

Before you try to make the major decision to go all-in on one website building platform, you have to know what you’re looking for, feature-wise.

This list of must-have items will help you determine which platform is better for you in terms of Wix vs. Squarespace. We’ll evaluate the most important aspects of functionality and ultimately, which builder checks more boxes.

So what are you looking for?

A primary consideration is that you want the pricing to be right. Clear information about available plans and corresponding features will allow you to decide if any given tool is within budget. But besides being able to afford your website building tool of choice, you also want it to be easy to use.

Your ideal tool should allow you to create a website that’s uniquely yours,

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This article was written by Maddy Osman and originally published on WinningWP.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

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