Written by

Carrie Cousins
on

May 31, 2022

Last Updated on May 31, 2022

The things we are trying this month, according to website design trends, all involve calls to action. Every one of these trends helps create a path for users to do something on your website. Some just happen to be more obvious than others.

Here are five great trends to consider this month:

1. Novelty Typefaces

Novelty typefaces are one of those design trends that can be a lot of fun. You know these typefaces because you can’t really identify them easily by name or style and they often are things you probably haven’t seen elsewhere. Just check out this example from Future Goals.

Novelty typefaces are often used for display or short text blocks – such as the headline in the main hero area and include words to inspire action or interaction with the design.

• Why it works: This kind of type treatment works because it gets your attention. These styles are interesting and should help tell the story on the website that much better.

• How to use it: These typefaces are to be used sparingly. Find one key element that can benefit from this design trend and don’t use it anywhere else.

2. Extraordinary Imagery

Larger-than-life images that border on extraordinary or AI-inspired are the basis for quite a few website homepages right now. This type of imagery serves a specific purpose to draw in website visitors to the content. See this in action at YouMeme.

The thing that’s cool about this website design trend is it can work for almost anything – even things you might not expect. An image element that’s oversized, colored in an unexpected way, or combined with something unusual – such as merging photos and illustrations – are all common here.

• Why it works: Again, the key contributor to why it works is attention. Big, bold imagery or video elements will

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This article was written by Carrie Cousins and originally published on WordPress News | iThemes Blog.

Written by

Carrie Cousins
on

February 25, 2022

Last Updated on February 25, 2022

Now that we are well into 2022, it’s time to start thinking about modern refreshes and website design trends. Whether you are starting new or just looking for a few trending touches, we’ve got some great ideas to help you along the way. 

Here are five great trends that will keep your WordPress website looking fresh. 

1. Big, Big Text

The more we look at typography trends, the more we keep coming back to the concept of big text elements. And they just keep getting even bigger. 

Designers are having a lot of fun with oversized text that’s fully integrated into the design, such as the text on the photo here at regrocery.co. 

For the most part, this concept is used with bold images and text elements that include short words.

• Why it works: This design works when text and image elements work together. When paired in a way that feels united and seamless, the result can be stunning and highly engaging.

• How to use it: This is one of those trends where you can’t force it. You need just the right words – shorter is often best – and a stellar image that combine to create a unified message. If the elements work against each other, the design won’t hold up. 

2. Hidden Navigation

This is one of those trends that seems to be almost everywhere, it seems completely counter-intuitive: The navigation is hidden. 

Without an obvious menu or navigation structure at guidelotus.com, designers are opting for deeper headers with more white space – reminiscent of many mobile homepages – and kicking navigation elements out of the design. 

The result is a very clean and sleek visual, but is it user-friendly? This is something you’ll have to test on your website. If you go this route focus groups, user testing, and a close look at analytics to ensure usability are important. 

• Why it works: Users are getting more and more accustomed to hidden and hamburger-style navigation because of the increased usage of mobile sites. Because

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This article was written by Carrie Cousins and originally published on WordPress News | iThemes Blog.