They say that knowledge is power. Assuming that’s true, the more you know about your customers and how they connect with your WooCommerce store, the more power you’ll have to grow and scale your business.
While you can enhance the checkout process in your WooCommerce shop, that doesn’t tell you how customers are reaching it — or what they do afterward. To get that kind of knowledge, you need Google Analytics and Google Shopping. Still, that only gets you so far.
To expand your awareness of your visitors’ activity and increase your conversions, you need a plugin that integrates with Google Analytics, Google Shopping, and WooCommerce. You need Conversios!
In this Conversios review, I’ll introduce you to the plugin and show you how to set it up.
Integrate Your Analytics with Conversios
Conversios is a WooCommerce plugin that integrates Google Analytics eCommerce tracking. The plugin also automates end-to-end Google Shopping with a quality product feed and dynamic remarketing tags.
The Conversios plugin helps you connect your Google Analytics account directly to your WooCommerce site with just a few clicks. There’s zero coding required to set everything up. The plugin walks you through all the steps to connect Analytics, Google Ads, and your Google Merchant Account.
Setting Up the Conversios Plugin
Getting started with Conversios is about as easy as it gets. As I mentioned, there’s no coding involved. There are just a few things you need to configure and you’ll be on your way.
Start by downloading the Conversios plugin directly from its WordPress.org page.
After you’ve downloaded the plugin zip file, navigate to the Admin Dashboard of your WordPress site. Select Plugins>Add New. Click Upload Plugin and browse for the .zip file you saved. Click Install Now, then activate it.
You can also search for the plugin right from your WordPress site. In the Admin Dashboard, select Plugins>Add New. In the search bar, look for “Conversios,” and you’ll see it appear as an option. Click Install Now and then activate it.
Now, in your dashboard left-side menu, you’ll see a new item called Conversios. Click it, and you’ll be in the main menu for the plugin settings. The first section you’ll see is the dashboard, where you’ll connect
This article was written by DJ Billings and originally published on WP Mayor.