Successful WordPress SEO (Search Engine Optimization) is never as simple as pressing publish on a post, walking away, and waiting for it to rank. In today’s world, your SEO has to be natural and holistic. And it takes an SEO checklist and specific efforts if you hope to find true SEO success with your content.
It’s been this way for a while, and it’s only going to become more important as we move into 2022 and beyond. In this article, we will share the 12 things you need for your SEO content success in 2022.
Is WordPress SEO easy to master? Or does it take years of experience, trial, and error?
For many website owners, getting their site links on the first page of Google search results sounds like an unattainable dream. Others say that there’s no way that it can be done.
But the truth is actually quite different.
It is possible to make your WordPress site stand out from the search engine competition, and we’re here to get you started on what you need to do.
What is WordPress SEO?
SEO is what makes your WordPress site more visible in user search results on Google and other search engines. Doing SEO the right way means that you’ll be able to increase the quality and quantity of your site’s organic traffic. Knowing what is Google analytics can help you make a plan to review your SEO practices.
In order to gain a full understanding of SEO, it’s important to know exactly how SEO for WordPress works.
Google has a process of listing or indexing, the websites that it will show in user search results. But because the list is constantly changing in real-time, it would be impossible for a team of people to maintain the index of websites manually.
As such, Google uses proprietary algorithms and programs called web crawlers to systematically crawl the Internet and run updates on website indexes.
Not only do Google’s crawlers gather information about what information is contained on each website, but they also organize the information accordingly. Because of this, when you conduct a Google search on just about anything, you’ll immediately be presented with millions of possible results.
Google states that their crawlers pay close attention to new websites, dead links, and changes to existing websites. As such, it’s not necessarily required for you to tell Google that your website exists in order for it to show up in user search results.
In fact, the vast majority of websites that you see listed in search results weren’t manually submitted to Google for inclusion. Rather, the sites are found automatically by the crawlers that are always searching for new web content.
But why does this matter to you?
When you understand how the major search engines collect your site data, you can use that information to help your site rank higher in search results.
When you rank higher in user searches, you’ll start seeing an increase in organic
This article was written by Kathryn Lang and originally published on WordPress News and Updates from iThemes – iThemes.