Using schema markup is an excellent way to make your website stand out among your SEO competitors. This article explains why schema is essential and how to implement it into your web pages.
You can now create unlimited custom schema types – for free! You’ll see how to do this in just a few clicks with SmartCrawl.
Custom schema types mean you no longer need to rely on SmartCrawl’s schema types already installed.
We’ve written about the benefits of schema markup and how to set it up using our SmartCrawl plugin. However, as you’ll see, adding Custom Schema Types is a bit different. They’re 100% customizable to fit your needs and are created from scratch!
In this brief article, we’ll be going over:
To include a custom schema type, it takes just a few simple steps. We’ll start with the building blocks to create a custom schema and journey all the way into a specific example.
Let’s dive into…
How to Set Up a Custom Schema Type
It all begins at SmartCrawl’s dashboard. From here, head to Schema. Then in the Types Builder section, you’ll click Add New Type.

This takes you to all the schema types available. Considering you want to create a custom one, you’ll hit the Custom Type option.

Give the schema type a Name. Using something associated with the schema type is best, so you’ll know exactly what it is.

The name and other edits can be made at any time (which we’ll get into later in this article).
Configuring Schema Type
Next, you’ll add Rules. This set of rules determines where the schema type will be enabled or excluded.
This consists of configuring the schema type by setting up conditions that must be set
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This article was written by N. Fakes and originally published on WPMU DEV Blog.