Have you ever seen any article shared at Facebook, and quickly opened it?
Guess what, we all have been there.
Top bloggers, online marketers, and content writers know how to use catchy words to get reader’s attention.
Experts know the art of captivating the readers’ attention so that they could take the content to the next level.
Moreover, it’s also necessary to clarify what that word represents.
However, there are various types of catchy words that you would need to go through. There are always multiple words that could be used, but experts tend to choose the word that relates the most with the idea of the article.
Before we to jump to a long list of these words, we must first try to understand the importance of such words.
The Importance of Catchy Words
It’s fascinating to see that many bloggers, affiliate marketers, and digital marketers use these catchy words right in front of us and we don’t ponder why those words were used.
Instead, we emphasize the message that is being given through the content.
The reason is
that it’s the power of catchy words that engages us into the narrative behind
the words. Plus, most experts use those words so beautifully that we focus on
the context rather than the reason for using those words.
The purpose of this article is to make you see through this strategy of using power words that captivate readers’ attention. Don’t confuse the catchy words with vocabulary because they don’t have a connection. These words are rather attractive, simple words that make the readers read the content.
Thus, understandability and easiness are core factors of using catchy words in the content.
further ado, let’s find out why bloggers use catchy words.
5 Reasons Why Bloggers Should Use Catchy Words
1. Entice the Audience
Bloggers want to spark the conversation using specific words that mesmerize the audience. It gets the audience’s attention and makes the most of the situation.
It’s understandable that catchy words lead to excitement, enticement, and engagement.
Therefore, if you want your readers to raving about your content, then consider trying catchy words in your titles and content that energize the audience.
2. Psychological Impact
Some words have the power that not just make the communication possible, but they also attract others to listen to your point.
For example, “Surefire” or “Comprehensive” or “Affordable” are the words that if you use in a headline, people are likely to read the statement. Some of these catchy words have psychological significance that gets people’s attention towards your content.
3. Clarify the Picture
Catchy words often help bloggers convey the essence of the message or the intensity of the story. Sometimes, such words make the narrative clearer to the audience, if used right.
Moreover, it also depends on the selection of words.
4. Emphasize on the Point
There is no doubt that catchy words help us attract attention so that they could emphasize a point.
The simplicity of such words often paves the way for the readers to pay attention to the context. The ultimate goal is to convey the message, which happens when you win emphasis.
5. Persuasive in Nature
The ease of understanding the catchy words often turns things around. Such quality makes them very persuasive and convincing in nature.
Therefore, people find it attractive the words like “free” or “complete” or “how-to” when they come across them.
Here are a few examples of catchy words from the books:
Robin Sharma uses catchy words in his book “Life Lessons from the Monk Who Sold His Ferrari” and says,
“One of the simple strategies I learned to
conquer the worry habits was to schedule specific times to worry — what I now
call ‘worry breaks’. If we are facing a difficulty, it is easy to spend all our
waking hours focusing on it. Instead, I recommend that you schedule fixed times
to worry, say, thirty minutes every evening.”
I’m fascinated the way Robin Sharma used the words “conquer” and “worry breaks” to explain the proposed idea of taking some time out of your routine to worry about things rather than worrying all the time.
Tony Robbins has a great voice; he chooses simple words to explain complex points. For example, here is a snippet from his book called Unlimited Power:
“In every man
and woman’s life there comes a time of ultimate challenge — a time when every
resource we have is tested. A time when life seems unfair. A time when our
faith, our values, our patience, our compassion, our ability to persist, are
all pushed to our limits and beyond. Some people use such tests as
opportunities to become better people — others allow these experiences of life
to destroy them.”
He used simple yet catchy words like “opportunities” and “destroy” to explain the possible outcomes. The best thing about Tony Robbins’ books is that you hardly come across ideas and phrases that seem difficult to comprehend.
Dale Carnegie said in his popular book “How to win friends and influence people” that:
“The world is
full of people who are grabbing and self-seeking. So the rare individual who
unselfishly tries to serve others has an enormous advantage. He has little
Have you noticed the words such as “unselfishly” and “grabbing” and “self-seeking” in the excerpt from Dale Carnegie’s book? These words certainly add weight to the sentences, which means, these words solidify the context that the author wants to send out.
Types of Catchy Words that Captivate Readers’ Attention
1. Emotional Words
2. Shocking Words
3. Educational Words
4. Secret Words
|Unrevealed||Off the record||Encoded|
5. Happiness Words
6. Fear Words
10 Most Persuasive Words to Use in Your Blog Post Titles
Blog post titles are the
first thing most readers see before clicking through. Here are ten examples of
most persuasive words to use in the blog post titles:
Whenever a word “guaranteed” is used in the content or blog post title, it shows some confidence and authority because of the promise which is being made to the readers.
Writers know that if they don’t fulfill the promise, it may backfire. So they try to give maximum value in such pieces of content.
Example: This Secret SEO Technique will Give You a Guaranteed Boost in Search Engines
The word “complete” showcases that the content has a guideline on a topic or a solution to a problem. Make sure when you use the word “complete,” you must have something valuable to share in the content.
Example: The Complete Guide to Designing Visually Stunning Content
“Comprehensive” sends out a similar message such as “complete.” And, it also depicts that the blog post could be in detail. Therefore, the readers must expect a long, in-depth tutorial in the content.
Example: Facebook Marketing: A Comprehensive Guide for Beginners
The word “quickly” shows the urgency and necessity. It attracts the readers through such elements because it seems like your content would cut through the clutter because it has something worth paying attention to in it.
Example: 10 Smart Ways to Write Articles Quickly
“Step-by-Step” is often found in the how-to guides and articles. Bloggers know when to use such words because it communicates to the readers and tell them that there are steps mentioned in the content.
It clearly brings in the attention of the audience.
Example: Blogger Outreach Made Simple: A Step-by-Step Guide
Just like the previous one, the word “100%” also guarantees the authenticity, reliability, and solution in the content.
Not only does it add the attraction, but it also expands the expectations of the readers. So you better have something worth sharing in the content.
Example: 7 Editing Tips That'll Help You 100% to Become a Better Writer
The word “Guide” tells that you have a how-to or tutorial-based article. It hints the audience about the nature of the content before they jump in to read the content.
Example: How to Write a Blog Post in 2019: The Ultimate Guide
The word “example” or “examples” gives an idea of having one or more examples of a certain thing in the content. Most article titles with the word “examples” in it are listicles.
Example: The Ultimate Guide to Content Curation (With Examples!)
“Driven” is mostly used with hyphenated words. For example, data-driven, strategy-driven, and success-driven. You might have to use the word “driven” in blog post titles.
Example: Traffic Acquisition Strategy: A Data-Driven Way to Increase Website Traffic
The word “free” has its own attraction. Who doesn’t like to get something for free? Whenever the word free is used in a blog post title, it captivates the readers’ attention and they want to look at the content to find out more about it.
Example: Get Your Start in SEO With These 10 Free Tools
4 Types of Write-ups Where You Can Use Catchy Words
Catchy words can be used in a
variety of ways. Here are four common areas where you can use such words:
1. Website Copy
Does anyone say that a
website copy has to be full of messy words? No, and that’s because if that
happens, then the purpose of a website dies. The purpose of the website is
communication, and when your words are deflecting the website visitors, then
what’s the point of a website?
Pay close attention to your
website copy and use catchy words rather than difficult or mundane words that
don’t carry much weight.
2. Blog Content
The blog content is one of the most important tools to communicate with the audience. Not only does it communicate, but it also convinces the readers that your narrative, point of view, and product are worth looking.
So when you write blog content, try using catchy words, especially in the blog post titles. The reason is that a blog post title gets the attention of the reader before everything.
Once the blog post title interests the readers, the process of engagement begins.
3. Email Subject Line
Did you ever think about using attractive and catchy words in your email newsletter’s subject line? The most successful marketers know the importance of email subject lines.
They always use rather simple words that are understandable and add curiosity to the email. They do this so that they could entice the subscribers to open the email and check out the matter.
4. Social Media Posts
Social media posting is no different than email subject lines. You must have seen tweets and Facebook posts that either talk about a specific problem or they try to offer something valuable inside the content.
They do this so that the audience could get attracted to what’s inside the content, and click through to move further into the engagement funnel.
You’ve gone through over 250
catchy words and a lot of points of why and how to elevate your website copy or
articles while using catchy and attractive words.
The idea behind this article
wasn’t to force you to go through lists of catchy words. Rather, we wanted to
put forward the concept that replacing the words in your email subject line or
blog post title could do wonders for you.
You can’t realize the impact
of such simple and attractive words until you replace the mundane and boring
words from your content.
The way some words add
urgency and feel in the title is simply marvelous. For example, let’s take a
look at this blog post title:
How to Make Money Online with Blogging
The above-mentioned blog post
title doesn’t seem that appealing; it looks like the topic that you’ve seen
hundreds of times. But if you come across a blog post with a title like this:
The A-to-Z Guide to Making Money from Blogging
You’d instantly think the
latter looks more authoritative and trust-worthy. The confidence seems very
obvious in the second one. The reason is the words chosen for the blog post
title are different than the previous one.
It’s quite important in content marketing and blogging to use the words that support your claim, confidence, and authority.
Otherwise, people don’t pay much attention to you. One of the reasons is that there is so much noise out there that it has become difficult to focus in on the righteous message.
Therefore, the catchy headlines come in handy in this case.
We’ve shared loads of words; every word doesn’t seem appropriate in every situation. The goal is to convey the idea that your right selection of words could turn things around for you.
Maybe, you end up finding your biggest client through a blog post or a tweet, just because you chose the right words.
So please understand the
significance of catchy words and use them to get more eyeballs around.
Does this article make any
difference in your approach of using catchy words?
If yes, then do let us know
in the comments below.
Keep reading the article at Blog – Blogging Cage. The article was originally written by Kulwant Nagi on 2022-05-31 03:12:00.
The article was hand-picked and curated for you by the Editorial Team of WP Archives.