How Often Should You Blog in 2020? Here’s How to Decide

How Often Should You Blog in 2020? Here's How to Decide

D
id you know that there are literally millions of new blog posts published every day?

That’s thousands of blog posts published every minute! With all this new content being published every day, it’s no wonder bloggers are asking themselves, “How often should I blog?”.

The short answer is… it depends!

The number of posts you publish depends on several factors, including your schedule, your topic, your blog length, and overall goal for your target audience. In this article, we’ll take a look at how often to blog and share some tips for finding (and maintaining!) the right frequency for your blog.

Ready to figure out how often to blog to get the most traffic and build your audience? Let’s get started. 

How Often Should You Blog?

This is the million-dollar question for any blogger. Do a quick search online, and you’ll find just as many answers. Brian Dean of Backlinko says he gets over 200k unique visitors to his blog every month, and he publishes a new post roughly every 4-6 weeks. At the other extreme, some blogs publish multiple posts per day.

So which blogging frequency is right for you?

Deciding on how often to blog depends on your end goals for your site. 

  • To increase your traffic, you may want to publish more often since that’ll give search engines more opportunities to find your site and bring visitors to it. 
  • To increase your income from affiliate marketing on your site, you’ll want to build up more content like reviews and list posts, since the more content you have, the more opportunities for making sales.
  • If you’re blogging about more in-depth topics, you’ll want to publish less frequent but longer-form posts that provide a ton of value to readers. 

Some blogs may be able to write faster and publish more because they have multiple writers working for them. If you’re the lone writer for your blog, you’ll have to find the happy medium between your schedule and what you’re trying to accomplish with your blog. 

So, should you publish one blog post a day, several per week, or just one or two a month? Let’s take a closer look at each schedule and the benefits (and drawbacks) to each.

Back to the top

Publishing One Blog Post a Day: Pros & Cons

Do you like having a writing routine? Would it help you publish more consistently on your blog? Then posting every day might be for you. You’ll build up the habit and be more likely to continue it regularly. 

Posting daily is a good schedule for your blog if it’s a news-focused one in a fast-paced niche. Weekly or monthly posts aren’t going to cut it if you want to be a trendsetter with your blog.

Frequent posting is also a good idea if you have a loyal and engaged

[…]

 



This article was written by keri and originally published on Blog Tyrant.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

Leave a Comment

You have to agree to the comment policy.

Scroll to Top