Further down the page, you’ll be able to view and edit various aspects of your webinar:
- Required payment (webinars are automatically set to free)
- Recording settings
- Audio access for the host, panelists, and attendees
- Branding for the event landing page
- Registration limit
- Approval settings
- Attendee emails
You can also create polls and surveys to learn more about your audience and determine how effective your webinar was.
Settings are automatically saved as you update them.
Best practices for how to create a webinar
Hosting a successful webinar is about more than software. You can boost your chances of success by following some basic rules:
- Choose the right topic. Your webinar, like all of your content, should be designed to address a specific problem your audience has.
- Plan your content. This can be a full script or a point-form outline; the key is to plan enough to keep yourself on track during the presentation.
- Leave room for questions. One of the best things about webinars is the opportunity for interaction. Leave 20-30 minutes at the end of your webinar for questions.
- Do a practice run. Test the software and your recording equipment before the big day. This is also a good opportunity to run panelists or co-hosts through the webinar process and content.
Of course, you also want to make sure you have the right equipment for the job. Camera quality is somewhat negotiable, but you want to invest in a high-quality microphone like the Blue Yeti.
GoToWebinar is a fantastic tool, but it isn’t for everyone. You might not want all of the advanced features, or you may simply not be able to justify the cost. Either way, there are several great GoToWebinar alternatives.
LiveStorm is a popular browser-based streaming tool used for webinars and professional meetings. The software is easy to use, optimized for mobile, and built to maximize opportunities for audience interaction. LiveStorm also integrates with an impressive array of marketing tools, including popular options like Salesforce and Mailchimp.
The company offers a variety of plans for different types of businesses, including a free plan with unlimited 20-minute webinars.
This article was written by Dianna Gunn and originally published on CodeinWP.