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Today, dozens of plugins can turn a WordPress website into a professional ecommerce store. On the list, WooCommerce is perhaps the best known and probably the most feature-rich option.
WooCommerce: An Overview
You will find dozens of ecommerce plugins designed for WordPress: WPecommerce, Cart 66, Jigoshop, MarketPress, Shopp, WP shop, and more. In this case, the few examples of ecommerce plugins that I just mentioned offer the right feature set for setting up ecommerce stores on the WordPress platform.
Nevertheless, WooCommerce as an ecommerce plugin stands out clearly. WooThemes (bought by Automattic in 2015, the creator of WordPress) launched it in 2011. It is the most powerful, the most flexible and complete ecommerce plugin for WordPress. You can do almost anything with WooCommerce, as I will demonstrate below.
Remember that creating a WooCommerce store is different than creating an ecommerce store from a platform specifically dedicated to ecommerce (Magento, Shopify, Prestashop, etc.). WooCommerce is especially recommended if you wish to:
- Have complete control over your store. With proprietary platforms, you are often limited by the platform restrictions. For example, you cannot always set SEO parameters (meta tag description, URL, etc.). Then, more generally, you have limited options for modifying the platform code (example: the addition of tags in the header). With WooCommerce, you can edit, customize, and manage everything.
- Being able to have an ecommerce store that is not only a store, but also a website that hosts a blog, various pages, and so on. By using WordPress, you get the best blog editor in the world.
- Don’t pay commissions on your sales or a monthly subscription (like in Shopify) as is the case for all proprietary platforms.
- Be able to start small and build your ecommerce store as your business grows. WooCommerce makes it possible to create very simple stores, but can also answer all the complex needs, current,
This article was written by Mansoor Ahmed Khan and originally published on The Official Cloudways Blog.