How to Scale Content Creation [New StepByStep Guide]

How to Scale Content Creation

In this post I’m going to show you how to scale your content marketing.

(Step-by-step)

In fact, this process has helped me publish 326,649 words of blog content over the last year.

Plus: a new flagship course, dozens of social media posts, email newsletters, YouTube video scripts, and more.

And in today’s post I’ll show you exactly how I scaled up.

Step #1: Break Down Your Writing Process Into TINY Steps

I used to think of “writing content ” as a single step.

But I recently learned that creating content is actually made up of several smaller steps.

Back in the day, I’d do all of these steps myself. Which meant that I could only publish a new post every 4-6 weeks.

Fortunately, because I focused 100% on quality over quantity, the Backlinko blog grew like crazy… even though I didn’t publish that often.

Backlinko – Initial Blog Growth

But at a certain point, traffic to the blog started to stall.

How to Scale Content Creation [New Step-By-Step Guide] 1

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This article was written by Brian Dean and originally published on Backlinko.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

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