Yoast SEO 19.4: new emoji picker tool, word complexity feedback in more languages and Schema improvements

Yoast SEO 19.4: new emoji picker tool, word complexity feedback in more languages and Schema improvements

We’re always working to improve and refine the Yoast SEO user experience with every release. In this release, we’ve rolled out improvements to our Schema structured data implementation and fixed a couple of bugs. Aside from that, we’ve decided to include some exciting additions to our plugins, starting with a new emoji picker tool and a refreshed integration page. Carry on reading to know about all the latest enhancements and features coming to Yoast SEO!

Yoast SEO Premium updates

Introducing the new emoji picker tool

A fun feature coming to Yoast SEO Premium in this update is the emoji picker tool. You can now add emojis to your title and meta description with a few simple clicks 😍.

Apart from being fun, emojis may influence the click-through rate in the search result page if you use them correctly. Love it or hate it, emojis have become a big part of our day-to-day communication. They help us convey and communicate our feelings and emotions. At the same time, emojis provide an interesting way to grab attention because they are colorful and fun to look at, especially when compare with text.

For those reasons, we want to give our users the option to use emojis as a means of communication. However, we do think you should take precautions when using this tool. Just because it’s there, doesn’t mean that you should use it. Do think about the industries or niches that you’re in and take your audience into consideration. Will they think it’s fun to see emojis in a search result leading to your website? This is something only you can tell.

You can add easily add emojis to your title and meta description

Additional language support for the Word complexity assessment

In Yoast SEO Premium 18.9, we introduced the first iteration of our word complexity assessment, which is replacing the Flesch reading ease feedback in our beloved readability analysis. Being a beta feature, the assessment only worked with text in English when it first came out. But we did promise that we would roll out support for more languages in upcoming releases. Today, we’re fulfilling that promise.

Introducing French, Spanish, and German as the latest languages supported by the word complexity assessment. You can now optimize content in these three languages using the word complexity feedback, opening up your content to a wide range of audiences.

We’d love to hear your feedback on this feature, so check it out, and don’t hesitate to tell us what you think. And of course, we’ll keep on improving and adding support for more languages in upcoming updates. Stay tuned!

Depth control for TOC block

Using the Table of content (TOC) block is a great way to help your visitors get an overview of your content.



This article was written by Willemien Hallebeek and originally published on SEO blog • Yoast.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

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