A website is a complex mixture of multiple elements like images, content, back-end code, domain, hosting, etc.
All the elements are interlinked and it is possible to influence one from the other. FAQs are one such element that can improve your website’s performance if incorporated smartly.
To help you understand the importance of adding an FAQ section and why it matters, we will explore their benefits in detail by sharing reasons why you should add FAQs to WooCommerce.
But first, let’s see what FAQs are all about!
What are FAQs?
FAQs (frequently asked questions) are simply put, questions that many people are searching for and want answers to.
When you add a query on google, you see certain questions on the first page, those are some popular questions people are asking.
Answering those questions on your site is a great way to gain traffic, customer trust, rank higher, etc.
As a site owner, adding FAQs on your site which are relevant to your business and content, is a great step, which comes with many benefits. Today we’ll take a look at some of the many reasons why you should add an FAQ section or page to your e-store.
Now let’s explore the benefits of FAQs in more detail.
1. Improve User Experience
Answering the most common user questions, helps them quickly get the information they need without going through lengthy paras or searching for answers from the long text.
FAQs offer convenience to users and they help them in making decisions. While you may offer detailed answers on your site, if the user does not find them quickly, they usually don’t bother spending too much effort.
Offering such ease on your site makes the user spend more time on your site and not bounce back after not finding what they are looking for.
If you are thinking about adding FAQs to your site, consider the WooCommerce FAQs Manager by Koala Apps.
The plugin lets you display FAQs on separate product pages, and allows you to style button text and labels, making them appealing and easy to read.
It also enables you to allow customers to ask questions privately, so all their queries are catered for and they don’t feel like going anywhere else.
Plus you can also create tags and categories for FAQs making navigation easy for users.
2. Save Time
Answering customer queries through emails, texts and calls are important to maintain good customer care but it’s very time-consuming and draining.
To minimize the need to answer questions from every customer, adding an FAQ section or page to your WooCommerce store can greatly help.
Through the FAQ section, you can answer both common and uncommon questions so customers will be least inclined to contact you directly for answers.
This article was written by Kyla and originally published on WPExplorer.