How to Add Privacy Policies to All Your WordPress Client Sites –

A person typing on a laptop

If you build websites for clients with contact forms, your clients may be required by multiple privacy laws to have a comprehensive Privacy Policy.

In this article, we’ll explore why virtually every modern website needs a Privacy Policy and the information this page should contain. We’ll then share an easy way to help your clients generate their own Privacy Policies. Let’s get started!

Understanding Website Privacy Policies

Most websites collect personal information about their visitors in some form. Regardless of whether your clients are multinational enterprises, small businesses, non-profits, or hobby bloggers, they’re likely tracking user behavior or gathering contact details.

Even something as simple as a contact form can raise privacy concerns. When a user submits their inquiry, it usually triggers an email that’s sent to the website’s owner. This means the visitor’s personal information is immediately shared with the email service provider:

Websites can also collect data via tracking tools such as Google Analytics and marketing programs such as Google Adsense.

Websites that collect Personally Identifiable Information may be legally required to have a Privacy Policy. Your clients may need this web page to comply with the General Data Protection Regulation (GDPR), the California Online Privacy Protection Act (CalOPPA), the California Consumer Privacy Act (CCPA), and many other laws.

If your clients don’t have Privacy Policies, they may be risking serious legal repercussions, including hefty fines. For example, violating the CalOPPA may result in civil penalties and equitable relief under the Unfair Competition Law (UCL).

Why You Should Care About Your Client Sites’ Privacy Policies

Almost 80 percent of Americans are concerned about how companies use their personal data. With more states introducing their own privacy bills, it’s easy to understand why so many Americans are unsure about the data that third parties collect and how they can legally use it.

In this climate of confusion, being transparent about data collection is a powerful way for clients to build trust with their audiences. The fact is that, when you are building websites for clients that collect personal information, your clients may be required to comply with multiple privacy laws. Rather than avoiding this fact, you can use this time as an opportunity to proactively inform your clients about the growing importance of having a Privacy Policy on their websites.

Plus, it could damage your reputation as a WordPress developer if one of your clients gets fined or sued for privacy law non-compliance. Although website owners are responsible for making sure their sites are compliant, they may think poorly of you as a professional if you fail to mention that they should look into creating Privacy Policies.




This article was written by Nur ul Ain and originally published on WPArena.

Disclosure: Some of the links in this post are "affiliate links." This means if you click on the link and purchase the product, We may receive an affiliate commission.

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