Understanding Website Privacy Policies
Most websites collect personal information about their visitors in some form. Regardless of whether your clients are multinational enterprises, small businesses, non-profits, or hobby bloggers, they’re likely tracking user behavior or gathering contact details.
Even something as simple as a contact form can raise privacy concerns. When a user submits their inquiry, it usually triggers an email that’s sent to the website’s owner. This means the visitor’s personal information is immediately shared with the email service provider:
Websites can also collect data via tracking tools such as Google Analytics and marketing programs such as Google Adsense.
If your clients don’t have Privacy Policies, they may be risking serious legal repercussions, including hefty fines. For example, violating the CalOPPA may result in civil penalties and equitable relief under the Unfair Competition Law (UCL).
Why You Should Care About Your Client Sites’ Privacy Policies
Almost 80 percent of Americans are concerned about how companies use their personal data. With more states introducing their own privacy bills, it’s easy to understand why so many Americans are unsure about the data that third parties collect and how they can legally use it.
Plus, it could damage your reputation as a WordPress developer if one of your clients gets fined or sued for privacy law non-compliance. Although website owners are responsible for making sure their sites are compliant, they may think poorly of you as a professional if you fail to mention that they should look into creating Privacy Policies.
This article was written by Nur ul Ain and originally published on WPArena.