Hey people, welcome back to a cool interview about all things marketing with Brian Jackson from forgemedia. Lowercase intended. In this post, he will share his insights on how to effectively promote a WordPress product, earn money from your blog, create quality articles, and many other savory tips.
Before moving to the marketing realm, don’t forget to catch up with our latest conversations here on the blog. The last one tackles web design in WordPress. Hear more from John Fraskos, the creator of our Neve theme’s beautiful starter sites.
Now, back to today’s guest. His name might seem familiar to you as he used to be the marketing chief at Kinsta, the popular WordPress hosting company. Now, he’s doing pretty much the same thing, only for his own business he started with his brother years ago.
Brian‘s world revolves around marketing, content, SEO, and web performance; but, sometimes, he’s involved in plugin development too. You will find his blogs and tools under the name forgemedia, the two-member project that has kept our interviewee busy lately.
In what follows, you’ll read about current WordPress topics, tips to start and make money with your blog, marketing trends, the importance of content, and more curiosities about growing an online presence that matters.
Now it’s time for Brian to steal the show. He likes to write a lot, so make yourself a cup of coffee and enjoy his catchy stories.
Brian Jackson Interview – “Write for the user, but be smart about it and make everything count”
When and how did you start working with WordPress? Is there an interesting story here?
I started my first WordPress site in 2008. At the time, I was working as a help desk technician in the IT department at Walla Walla University (previously Walla Walla College). I already had a personal website and wanted to start sharing things I was learning at work. This was mainly due to the fact that many of the solutions to problems I was encountering couldn’t be found online at the time.
I had already built quite a few HTML sites, but this was the first time I needed something to power a blog (comments, pagination, feed, etc.). In 2008, WordPress was still primarily known for it’s blogging capabilities, not so much a framework to build entire sites.
After diving in and learning how to use WordPress I was pretty much hooked. My first blog is also what led me to fall in love with writing and content creation. So in a not so direct way, I have WordPress to thank for most of my career.
What’s your technique for staying productive throughout the day?
Even though I work from home and am my own boss, I still wake up each day and treat it like a typical 9 to 5 job. I shower, get dressed, sometimes go for a coffee run, and then sit down to check my email for the day. Having discipline and a routine is vital in every
This article was written by Adelina Tuca and originally published on ThemeIsle Blog.