Formerly known as Tweet Old Post, the free Revive Old Posts plugin from Revive.Social is an excellent tool to help you maximize the value of your older blog content, giving those long-forgotten posts a new lease of life and turning them into a whole new source of traffic for your website.
In this guide, we’ll show you just how easy it is to set up, configure, and use the plugin to automatically post your content to Facebook and Twitter. We’ll take you step by step through the entire process and even discuss the benefits of upgrading to the premium version of the plugin, which currently costs between $79 – $299 depending on which license you buy.
Before we do that, however, let’s quickly discuss why tools like Revive Old Post are such a good idea.
Why Bother Sharing Your Old Content?
Time and time again, we’re told what a game-changer social media can be for driving traffic to our websites. After search engines themselves, social media is the biggest source of traffic for the majority of websites.
Yet to use it effectively, you often need a regular stream of fresh content.
Maybe you publish a new post on Monday, share it a few times of the course of the week, and then, by Friday, that post is largely forgotten about save for any traffic you might get from Google. You repeat the whole process the following Monday, and on and on it goes until you have a huge backlog of posts that you’re no longer using to generate traffic even though you probably spent hours creating them.
Revive Old Posts changes all that. As you’ll see in the walkthrough below, you simply install the plugin, connect it to your social media accounts, and then let it do its thing, going through your older content and sharing them at regular intervals.
Of course, this works much better for evergreen content than time-sensitive material, but the creators of this handy tool have thought of that too, giving the option to omit certain types of content based on tags or categories.
When you’re done, those posts that previously weren’t doing much for you will come back to life and start driving traffic to your website once again.
Here’s how it works:
1. Install Revive Old Posts
Installing Revive Old Posts uses the same easy process that you’d follow for installing all types of plugins.
You can either download it directly from the WordPress Plugins Directory then upload it either via FTP or the WordPress plugins dashboard, or you can go to Plugins – Add New from your dashboard menu and search for ‘Revive Old Posts.’
If you take that option, the plugin we’re using today should be the first search result with 40,000+ active installations.
Simply click install and activate, and you’re good to go.
2. Connect Your Social Media Accounts
This article was written by Team WPLift and originally published on Learn WordPress with WPLift.