Are you wondering about how to get featured snippets for your blog content in Google? If yes, this detailed guide is for you.
When you type “how to find keyword difficulty”, Google shows up a snippets box where you will quickly find the relevant information.
Are you curious to know about how to get those Google’s featured snippet box for your blog or website content? Well, you are in the right place then.
Google was built for users, not websites.
If you keep that ONE statement in mind while creating content, you will have more chances of getting Google’s featured snippet box for your site. If you create content by keeping your target audience in mind, you will get a lot of love from Google in terms of search traffic and sales.
So let’s get into the details without much ado.
The Beginners Guide to Getting Featured Snippets In 2020
What are featured snippets?
These are “selected search results” which are featured on the very top of Google’s search results (shows up in a box) and that is why they are also called position zero.
Most of the time, they help searchers get the required answers to their questions right away. They are also known as answer boxes for the very same reason. They answer users’ questions (without spending more time on search).
Here’s how it looks like;
As you can see from the above example, how one of our search results look like when entered the keyword “how to do seo”. If you notice closely, Google is also showing a clickable link with “More items” and when people click on it, it will take them to the post by showing the rest of the contents.
Ahrefs published a study of 2 million featured snippets and according to Ahrefs –
- 12.29 percent of search queries have snippets in the search results.
- 99.58 percent of the snippets are already in the top 10 positions in Google.
- Only 30.9 percent of snippets rank at the very top placement in the organic results.
Quick Note: Now featured snippets are placed only on the very top of the organic results i.e. position zero.
This article was written by Anil Agarwal and originally published on BloggersPassion: Learn SEO Blogging with An Expert.