Google blacklists around 10,000+ websites every day. When a website is added to Google’s blacklist, it means that Google and other search engines are marking the website as unsafe and not secure. Google’s Safe Browsing security team identifies unsafe websites across the web and notify users and webmasters of potential harm.
Are you one of them?
A blacklist notice typically comes as a surprise throwing the website owner into disbelief, denial and confusion. It takes some level of tech-savviness and prudence to be able to get your website off Google’s blacklist. It can be quite a task to get your website removed from Google’s blacklist once it’s infected with malware including ransomware, spyware, viruses, worms, and Trojan horses.
The Significance of Google’s Blacklist
Google’s blacklist or the Google Transparency Report is used by hundreds of service providers to identify if the website is safe for users. It is also used by popular browsers like Firefox to ensure the protection of Firefox Users. If your website is on Google’s blacklist, chances are that it will be flagged by many other service providers too. The sooner you get your website off Google’s blacklist, the sooner you can reclaim your user-base as well as brand-value.
1. Decoding Blacklist Warnings
Generally referred to as “malware” or “phishing” websites, Google has very specific messages for each case:
- The site ahead contains malware: Typically these type of sites try to trigger download or installation of malware. This will result in infecting your computer system.
- Deceptive site ahead: This is a warning thrown for “phishing” site (sometimes called a “spoofed” website). These type of sites trick the user into believing that the site is legit and have them submit their information like usernames, passwords or even payment details for nefarious purposes.
- The site ahead contains harmful programs: Even though this may seem a lot like the first one, there’s a semantic difference. This specific warning is triggered when a website is known to distribute adware like changing the browser homepage or installing browser add-ons that may trigger ads or malicious redirects. Specifically the primary target is your browser.
- This page is trying to load scripts from unauthenticated sources: This warning is only issued on website claims to be secure (has a valid SSL certificate and is running on the HTTPS protocol) but includes scripts and resources like images from a non-ssl website. A related warning “Your connection is not private” is a result of invalid SSL certificate. SSL related warnings are not caused by Google’s blacklist but instead Google’s push for HTTPS.
- Continue to [site name]?: Sometimes when you mistype the website’s URL, Google will throw such warning to ensure the website you are trying to visit is really the one you want to visit.
This article was written by Kyla and originally published on WPExplorer.